Creative, Scrapbooker, Designer, Book Lover (and creator!)
Allie has been scrapbooking for over 25 years-- what started as mother-daughter bonding time, quickly turned into a hobby and career as Allie studied graphic design and business marketing in college and launched her own scrapbooking shop and blog. Allie’s brand AllieScraps focuses on scrapbooking, bible journaling, mixed media, and planner printables. Through creating new products for Allie Scraps, Allie discovered the joy of creating with Amazon KDP and now loves to create books-- and teach others how to create books!-- through her brand Creativity by the Book.
Deals JUST for creatives!
Hey friend! I know your inbox is probably FULL with people screaming about Prime Day, but when they are all talking about GADGETS and things you're not interested in... it's easy to say, "There's nothing for me!' But if you're a creative... or a scrapbooker, or a journaler, or just like to craft... keep reading! I've rounded up some of my FAVORITE deals on my FAVORITE products on one, easy to access page! Just to highlight some of my favorite deals so far: • Cricut on sale! (Yes! The newer...
FAQ- Which "format" should I choose?
Hey Reader, One of the questions I get asked most often is which type of memory-keeping project someone should start with. The answer isn’t about skill level—it’s about how you like to create. Binder, Pocket Album, or Mini Book? Which One Is Right for You? If you've been around here a lot, you know I have 3 "physical" go to ways to scrapbook -- binders, pocket albums, and mini books. But how do YOU choose which one fits your project right now? Let's break it down: Choose a Binder if… You love...
[FREEBIE!] Whoops! I'm "that crafty mom" now
Hey Reader, We are deep in summer swim season right now -- it’s a SHORT season (usually end of May to mid July around here) which means it’s BUSY, INTENSE, and lots of fun all at once. After 3+ years of my oldest being on the team I’ve started to be known as … “the crafty mom.” Oops! What sort of projects made me the "crafty mom" of the swim team? Let’s be honest, I probably brought this on myself. From themed goodie bags during champs one year to the troll headbands for the parade last year,...
See you at camp tomorrow! (Free event!)
Hey Reader, Are you ready?!? Tomorrow, the HobbyScool Creator Summer Camp kicks off — and your family’s creative reset is ready and waiting. It's not too late to sign up for your FREE ticket! No prep needed. No supplies to round up tonight. Just show up tomorrow and get ready t0 make something together.As part of my presentation, I'm giving away more than $30 worth of printables -- and I know the other speakers have so many fun goodies up their sleeves! ▶ Access your free camp ticket here!...
What's in my bag? ☀️ Summer memory keeping on the go ☀️
Hey Reader, One of the biggest mistakes I used to make was thinking I needed a perfectly clean desk, a full afternoon, and all my supplies within arm’s reach before I could create something. The problem? Summer doesn’t really work that way. Most days, I’m sitting by the pool, watching the boys play in the backyard, or waiting through practices and activities. If I only crafted when everything was “just right,” I wouldn’t create much at all. Instead, I’ve learned to build a simple grab-and-go...
Summertime fun (and free activities!)
Hey Reader, Summer is finally here! The chaos of the school year has been replaced with total relaxation! Ha, just kidding. The chaos of the school year have been replaced with the chaos of summer swim team, library programs, camps, Safety Town, and playdates. So far this summer, there's been minimal crafting, but lots of reading and sunshine, so it's a win! But I would love to get back to the craft table soon... so what have you been crafting this week? Create a digital pocket page with two...
[FREE EVENT] Create Magic Together This Summer
Hey Reader, Do you remember that feeling at summer camp? The one where you’d disappear into a project — painting, building, making something out of nothing — and hours would pass without anyone checking a phone? Most of us haven’t felt that in a long time. And our kids? They deserve that same feeling of pure, joyful making. That’s why I’m so excited to share this with you. Introducing the HobbyScool Creator Summer Camp — FREE, June 16–17, 2026! This is a free, 2-day virtual event designed to...
[FREE EVENT] You don’t need more supplies — you need better techniques
Hey Reader,Have you ever bought new supplies… only to feel just as uninspired as before? That’s not a motivation problem. It’s a technique problem.And honestly, I fall into this trap too! Which is why I'm excited to share an event with you -- Not one that I'm teaching at, but one that I'm going to be attending RIGHT ALONG WITH YOU! It's the The Art of Expression Summit focuses on practical, repeatable techniques — not one-time supply hauls. And the best part? It's FREE!Here's the...
Freebies, chaos, artistic expression, and only a little bit of a mess
Hey Reader, Have you ever heard people refer to May as "MAYCEMBER" because there's just as much going on in MAY as there is in DECEMBER? I'm not going to lie, I feel that! With all of the "end of the school year" stuff happening, at the same time as summer planning... it's a lot! But I'm trying to find time to craft and scrapbook... as well as finish up bulletin boards and paint things for the PTO and end of the year "festival" at the school! I hope you've been finding time to get creative...
This one trick makes EVERYTHING more interesting 👀
Hey Reader, I hate to open a newsletter talking about the weather, but holy cow, we've had the weirdest spring weather lately here in Ohio -- hot to cold, back to hot, back to cold... my sinuses and my plants have no idea what to do! But aching sinuses aside, I wanted to drop in your inbox and share some updates today... and you might notice a new format I'm trying out, inspired by some of the magazines I've been flipping through as I'm cleaning them out of my craft room... (The great spring...